Rates

Pricing guidance for chain benchmarking work

Fees follow unit count, data readiness, and whether you need a full-network study or a narrower deliverable. Final quotes are confirmed after a short scope call.

Full Chain Benchmark Study

Quote-based · typically THB 120,000–280,000

Price reflects number of units, number of peer groups, and whether the operator briefing is held in Chatuchak or online. Chains with messy unit identifiers may need a paid data-cleaning add-on before modelling begins.

Multi-Unit Performance Review

From THB 45,000 per cluster of up to eight units

Suited to territory transfers, regional turnarounds, or pre-expansion checks. Additional units in the same peer group are priced per outlet after the base cluster fee.

Franchisee Scorecard Pack

Per-unit fee · minimum ten outlets

Includes digital scorecards and a short orientation call with head office. Printed sets for franchisee meetings can be arranged at cost.

Operator Briefing Workshop

Fixed session fee from THB 28,000

Half-day facilitation for up to twelve attendees at our Chatuchak office or your Greater Bangkok venue. Existing scorecards from a prior engagement can be reused; building new charts is quoted separately.

What influences the estimate

  • Number of outlets and peer groups
  • Completeness of sales, labour, and traffic exports
  • Language needs for franchisee-facing materials
  • Travel outside Greater Bangkok for briefings

Informational pricing only—no online checkout. Request a scoped estimate with your unit count and preferred engagement.